Parameter In URL passing SEO Value

[CUnet]

Helllo

I need help understanding the following scenario.

We do campaign tracking for number of our sites using urt parameters. These are normally PR links with utm parameters. I am not sure if we should remove the utm parameter and forget about tracking the links completely if it offers an added SEO value with direct links OR we just keep using utm parameters for PR tracking and use canonical tag instead on respective pages. For me SEO value is most important. But i am trying to understand what i am losing or gaining.

Kindly sugggest

Thanks

[philipbuuck]

I can't imagine how having multiple versions of a URL pointing to the same page could have any seo benefit. I would canonicalize the URLs. It shouldn't cause any problems with your tracking efforts either I'd think.