Ultimate Ranking Tool integrating Analytics / Adwords / Google WM Tools

[James77]

I currently use SEOMOZ Campaigns and Advanced Web Ranking for monitoring our KW rankings and those of competition.

AWR is a brilliant tool with so many different reports, methods of viewing etc. SEOMOZ campaigns are good but don't come close to the monitoring power of AWR (EG I monitor over 50 competitors on over 1000 KW's on a Daily basis with AWR and recieve a variety of set emailed reports on the data). However, one thing that SEOMOZ campaigns have that is useful is the traffic data - but this is still a bit basic and I think could be improved.

The problem with AWR is that it doesn't integrate with your Analytics / Adwords / Google WM Tools - so it is only showing you half the picture.

Knowing how your site ranks for each keyword is helpful, but it would be nice to understand the value of each keyword.  For example, being able to see your rank position and how much traffic that keyword has sent you over time would be helpful. It would also be nice to see the number of searches that are performed for that keyword each month .  For example, lets say I saw that I was ranking at number 11 for “hover mower” and getting 500 hits per month.  Two months from now, if I was ranking at position 7, it would be nice to be able to immediately see how that changed the amount of traffic I was receiving for the term.  Is a position of 11 (first item on page two) better than position 10 (last item on page one)?

If you can link it to your analytics, you could then link it to your goals, and goal values to get a complete picture of where your keywords rank the value of the rank, and the improvment on that value when rank changes.

If browsed around for such software but can't find anything like this - does anyone know of any software that can do this - or something close to this?

Many thanks

[joseph.chambers]

Yea I never heard of Advanced Web Ranking so I'm downloading it now. I use Market Samurai to monitor keywords so I dont know how different it is.

What I would like to find is a way I can set different competitors for different labels of keywords. For example:

If I'm selling car parts and I have a set of competitors for  the keyword: Honda Performance Parts

And 30 different other keywords. However if I also want to rank for Mazda Performance Parts and any kind of sets like that.. I may have different competitors for that kind of list.

[flowsimple]

If I understand what you're looking for, I believe Raven SEO does this. Once you've setup the kw you want to track and integrated Google Analytics, you can see that data for each keyword.

Raven will show you in various columns: the rank of the kw, the amount of traffic that kw has generated according to GA, and the relative volume that kw generates in Adwords. These columns aren't on by default. You'll need to customize your Ranking SERP Tracker page  to see that data.

[James77]

You can colour code all you competitors (and your keywords) in AWR, so this may help you do this. Otherwise you can set up multiple campaigns with different sets of competitors and campaigns.