Which method should I use for my URL structure?
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I have an existing site that is currently utilizing a structure that is like this:
http://www.mysite.com/Ohio/City-of-Cleveland-PRODUCT-NAME
Should I restructure it like:
http://www.mysite.com/Ohio/City-of-Cleveland/Product-Name
We are doing very well with very specific searches already but are sometimes coming in 2nd and 3rd place. For example: If I search for CLEVELAND PRODUCT NAME I always come up in the top three and about 60% of the time I am #1. I want to make it better. We have only launched in 4 states but plan on launching an additional 4 states over the next few weeks and I want to make sure we are building things properly.
Any feedback would be wonderful. As usual, thanks everyone!!
-Alex
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Your exact question was answered by Matt Cutts: http://www.youtube.com/watch?v=971qGsTPs8M
In short, it does not matter.
I would make the recommendation that only lowercase letters are used in your URL. If you replace a capitalized letter with a lowercase letter it will not associate with the same webpage.
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Thanks Ryan! That made a lot of sense.
-Alex