The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Link Building
    4. Ecommerce websites' SEO strategy

    Ecommerce websites' SEO strategy

    Link Building
    4 4 1.4k
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • Netkreativ
      Netkreativ last edited by

      Hi,

      Can you please make a short list how to make ecommerce websites SEO strategy?
      I am working on ecommerce websites and I curiuos how You professional think this.

      Now I am:

      • Optimizing the website
      • Build few relavant links

      Regards,

      Misi

      1 Reply Last reply Reply Quote 0
      • EGOL
        EGOL last edited by

        I believe that the SEO strategy begins with obtaining an understanding of the business and identifying how they might succeed on the web.  This would include information about their products, their ability to produce content and the resources that they can put into the site.

        1 Reply Last reply Reply Quote 2
        • seomasterbrasil
          seomasterbrasil last edited by

          Hello Mihaly!

          Talking about more operating stuff, I think you should study:

          1. Faceted Navigation - considering almost e-commerce uses this

          2)Canonical - to show to the Search Engine where is the most important products

          3)Meta Robots - to avoid Content and Title Duplication.

          With that in mind, you can think better how you are going to optimize your site.

          I think that this three topics is a good start for e-commerce

          Hope it helps! =]

          1 Reply Last reply Reply Quote 1
          • eyeflow
            eyeflow last edited by

            Hey! Here's a useful list of ecommerce tips like you requestedTips to Optimize Your Ecommerce Efforts•Choose the Right Platform :  one that or allows you to implement SEO features•Unique Product Descriptions : Don’t take product descriptions straight from the manufacturer, avoid duplicate content penalties•User Interaction : encourage user activity through reviews and comments•Duplicate Contents:  use canonical tags” and pagination tags to let search engines know how to deal with the pages with similar products/ contents•SEO Friendly URLs : if it is easily understood by users, it will also be understood by search engines•Rich Product Snippets : give search engines context about your content to improve click-through-rates in search results•Trust Seals: such as MasterCard, Better Business Bureau, and VeriSign Trust•Get Social: using social platforms and share buttons will only increase the chances of users ending up on your websiteIf you are interested in more details there's a full blog posting at: eyeflow.com/tips-for-optimizing-on-page-elements

            1 Reply Last reply Reply Quote 0
            • 1 / 1
            • First post
              Last post
            • Do many nofollow links from one website will hurt my website SEO?
              mikeeb_5015
              mikeeb_5015
              0
              3
              46

            • What are the SEO implications of high quality backlinks from US-based websites to UK-based websites?
              DonnaDuncan
              DonnaDuncan
              0
              6
              203

            • Linkbuild on 'new' or 'old' url?
              ZoeRigley
              ZoeRigley
              0
              2
              92

            • Would it be a valid "link building' strategy to pay youtube video owners, to link to our company website in the decription of a certain video. ( For popular video's that are relevant )
              EricaMcGillivray
              EricaMcGillivray
              0
              3
              140

            • Link Building/ Off page strategy. Do we have already have a 'hook' or should we create more specific content.
              TheZenAgency
              TheZenAgency
              0
              3
              230

            • Is there a tool to find out our website's link in some other website?
              Personnel_Concept
              Personnel_Concept
              0
              12
              335

            • Seo for a photographer's website
              danatanseo
              danatanseo
              0
              6
              447

            • Where's MY SEO DVD'S
              joemas99
              joemas99
              0
              5
              1.2k

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy