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    4. Passing Google Analytics Variables Through Javascript?

    Passing Google Analytics Variables Through Javascript?

    Affiliate Marketing
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    • drewhammond
      drewhammond last edited by

      Alright so here's my situation and hopefully someone can help...

      I want to be able to pass Google Analytics variables onto my affiliate links so I have some better conversion tracking data (not PPC traffic so no easy dynamic keyword insertion variables).

      I want to do something like this:

      User searches "keyword" in Google > User lands on mysite.com > search data is assigned to global variables that I can use in my affiliate link redirect script.

      afflink.com/?id=123&keyword=[GA keyword variable]

      Anybody know how I would go about doing that? I've seen other Non-GA tracking scripts do this but I can't figure it out here and it's driving me crazy!

      Thanks,
      Drew

      EDIT: Just figured it out after a lot of guess and testing... I'm not sure if the way I'm doing it is the fastest, most optimized way but it works.

      Solution: I can pull the GA cookie and break it down to retrieve the keyword using PHP. For anyone searching for this in the future, here's how I did it:

      $gacookie = $_COOKIE['__utmz'];
      $keyword = substr(strstr($gacookie, 'utmctr='),7);

      ?>

      Then I can use the $keyword variable wherever I need it. I haven't actually tested this on a live site yet but everything is working fine as of right now.

      If anyone has a better solution please feel free to answer.

      1 Reply Last reply Reply Quote 0
      • moldybacon
        moldybacon last edited by

        I'm not sure if this is what you mean..

        You want the keyword from a google search to show up on your afflink?

        1 Reply Last reply Reply Quote 0
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