Google Displays Domain / URL Above Description?

[EGOL]

I am seeing a new SERP format from Google. (new for me at least)

In the past the title tag would display as the first line of a listing, followed by description and domain / URL.

Today I see the domain / URL as the second line.

This is placing an emphasis on "Who".  If you have a big brand or a great URL this might be helpful to your CTR.

Are you seeing this?  What do you think of it?

[KeriMorgret]

I've seen mention of it on Twitter, and I'm seeing the URL directly under the title tag in my results, both logged in and logged out. I bet there will be coverage of it on Search Engine Roundtable in the next day or two.

[Dan-Petrovic]

Yup. This is pretty much default view for all my searches now. The who and authoriship seem very important to Google right now. So if you're nobody you won't do well. Issue for start-ups?

[oznappies]

We are seeing the same on the Australian Google and we are a start up (3 months old) by we are still climbing in rank, so it has no adverse effect on us.

[Helen]

We are also seeing the new format as well in Google Canada -  in English and French.