Multiple Businesses in One Location + In One Google Places Account Under Review

[WebBizIdeas]

HI,

My Problem:  Multiple businesses in one location, under one Google Places account, one being reviewed.

My Question:   see very bottom of this post

Background:  I am trying to help a client get both of his businesses ranking in Google Places.  The problem is the office building has multiple doctors/practices in the same building and gave no business suite numbers to doctors that rent office space.  Here is the list of the other businesses in the office:  http://www.fullcirclefamilycare.com/health_care.htm.  The problem escalates because the doctor I am trying to help has a chiropractic business & a spinal decompression business, both legal entities, both different registered company names, different phone numbers, and websites, but both located in this office building.  He rents two offices (they should be suites) in the building.  The problem escalates even more because the doctor has registered both locations (see below) in his Google Places account:

Westchester Spinal Decompression Center
1241 Mamaroneck Avenue, White Plains, NY 10605 (914) 421-1502 ‎

Joint Effort Chiropractic
1241 Mamaroneck Ave., White Plains, NY 10605 (914) 368-7668 ‎
jointeffortchiro.com

The first (spinal decompression) was registered a long time ago and ranks #1 for "spinal decompression white plains NY."  The second he just confirmed the Google Post card a few weeks ago and has been under review since.

More research so you can help me better:

The "The Shop for Holistic Health / The Shop at Full Circle", a businesses location in the same office building has verified their account and ranks #1 for "women's health care white plains NY" and "midwife white plains NY."  Another business,in the same office building "Keras-Donaghy Melissa S", has not claimed their listing and ranks #1 for "Women’s Health physical Therapist white plains NY"  Another business, "Kuhl Josephine MD,"  has not claimed their listing ranks in the top 10  for "Adolescent Psychiatrist white plains NY."

My Question:   What do I do, wait it out and see if Google will remove the "under review" under his current Google Places account or do I add a suite number now and see if Google will send another post card?  Or do I create a new account, add the business, add a suite number this time, and see if they will confirm it.  I don't want to do this because the doctor already has 12 reviews on this Google Places account.  If I do do this, what do I do with the Google Places account under review?

[RobertFisher]

This is not uncommon, there are a couple of ways you can work around what you have. First, have you checked with a Google rep (are you doing any PPC, etc?). You might find a bit of assistance there, if so.

Assuming you don't want to continue the trudge, you keep the spinal decomp listing.

Create a Places account for the Dr. : Dr. Crack Backsnapper, D.C. address, suite 102, etc. Use new phone number. You can still link to his website. The only thing will be that he will show up as Dr. as opposed to Joint Effort Clinic. Now, in case there is a fear around the name, branding, etc. I would seek to disavow it. One of my clients is a DC in a large city. He is the Chiro for a pro baseball and a pro football team. He had a clinic name as yours does, but no one searches on that name. They are searching for the doc. When you refer a friend, it is rare you say Joint Effort Clinic, but rather, Dr. Backsnapper.

If, by chance, Google lets the clinic name through in spite of the decomp, you will have to make a decision on the Dr. Versus Clinic issue.

Hope this is helpful.

[WebBizIdeas]

HI Robert,

And when you choose to promote the doctor like you suggested, how do you work citations on major sites...since most are listing Company name, Address, Phone Number.

Jeff

[RobertFisher]

When you say major sites, are you talking yelp, citysearch, etc.?

With those there is no problem with getting reviews on a Dr. Name. On Google, you will even see XYZ Clinic, Dr. Smith, XYZ clinic Dr. Jones, etc. so the clinic ends up with multiple places listings by also listing the docs.

Check out optometrists Houston 77006. There is a clinic called Eye Excellence and they have a site local listing with three individual optometrists listed as Eye Excellence - Dr. A, Eye Excellence Dr. B, and Eye Excellence Dr. C. Two of these even have the same phone number and all display the same photos, etc.

If there are other review sites that you are speaking of, let me know.