Anyone know if optimal Twitter use frequency for promoting a keyword i.e how much is too much

[callassist]

Have a Twitter account and theres much confusion over Twitters use of planting keywords into posts and have some SEO benefit from this.

Wondering if anyone has come accross an effective use of promoting keyterms on by twitter posting and how often is deemed okay?

Generally see some twitter users who are obvioulsy promoting keyterms for their buisness or company who put in as much as five to ten posts in any one day for the same keyword, or keyphrase. while this looks spammy surely this is liable to be flagged by the search engines?

Appreciate any insights on this.

[ericpratum]

Don't be concerned with how often your account/s should tweet specific keywords and/or custom shortened URLs. Button up your on page factors first. Then, figure out how to let people know about your awesome pages and how to motivate them to share, and link, to them.

You can rest assured that having 5 or 10 small, but topically focused, Twitter accounts tweet your stuff once is more influential as far as social signals go than having your 1 large account tweet your own stuff 5 or 10 times.

[callassist]

Hi Eric, Much appreciate your reply, This is something that has been a source of uncertainty for some time.

Theres a new Twitter (follow/like) button which will be looking to implement as well as the new Google + 1 (although  the code page reference for the button I received in a notification alert email didn't access the page). These should help a little too.

[rodnic66]

Keep it 'human' would be my advice.  Search engines are looking for automated or spammy Twitter feeds and have said they give more weight to real people tweeting or retweeting over bots. So it's fine to do a few duplicate tweets, but don't just broadcast, be on hand to respond or thank people for their retweets.

[callassist]

Thank you for the adivce Rod. Though cant help but wonder how those who do post those numerous keyterm riddled posts in a day get on. Certainly they appear irritating, I'm sure, to most prospective followers but they continue to do it. Ive seen the automated kind (ugh the worst) and the spammy feeds. surely common sense would dicate that they should cease if theres no benefit? yet they continue, curiously why? I'm with you on the Human engagement value, but curiosity remains. Much appreciate your reply.

[rodnic66]

The spam mindset works on the basis that enough will get through to make it worthwhile. I don't get it either...

FWIW, we're seeing increasing Twitter traffic to PRNewswire.com and we're experimenting with a mix of accounts.  he full list is here http://www.prnewswire.com/contact-us/prnewswire-on-twitter/

There's also good case study on the SEO value of tweets here http://www.seomoz.org/blog/the-tweet-effect-how-twitter-affects-rankings-12781

Good luck