How to get subdomains to rank well?
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Hi All,
I am setting up a new site and I want to make use of subdomains to target multiple countries as follows:
etc.
Now i know what you're all going to say, why not use folders as they are more effective. Well I did think of this but decided against it because I would like to make the best of a low competition industry.
I want to push my competitors as far down in the SE's as possible and i plan to do this by targeting generic non locational search terms with both sites so I can hog the top 4 spots.as follows:
uk.mydomain.com/keyterm-in-the-UK
Whats steps can I take to ensure rank passes to my subdomains?
Is it better to start the site with folders like www.mydomain.com/us/keyterm and then 301 them to subdomains at a later stage or should i start with the subdomains?
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There is no easy way to ensure that rank passes to your subdomains. You will have to treat each one as a new site and make sure that each subdomain has quality, original content. That being said you can create some links from your existing sites to the new sites and this will help a little but each of these subdomains are going to need to build up external links just like your original site did which takes time and energy.
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Hi Kayden,
Perhaps it's a better idea to get to the top first and then role out the subdomains. The main drawback here is loss of traffic when you do the 301 redirect.
Ross
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