Ecommerce SEO with 130 keywords

[Davys]

Hello everyone,

My name is Davys and I'm what you call a newbie...so the question may sound stupid....But where we go.

In this campaign I will be targeting around 130 to 150 keywords to my store. So here is the technical question.

What is the right way of indexing 150 keywords?

Should I attempt to have all 150 going to www.mysite.com or should I break it down into smaller pages if I can put it that way. Like www.mysite.com/pages/bikiniwax for example.  Even if I break it down, what is the right amount of keywords that I should SEO per page? Or do 150 pages?

Please helppppppppppppppppppppp....  

Thanks a lot for your help.

[j0a0vargas]

Hello, you can be very difficult to optimize all keyword with only one page. What I suggest is that you have pages for each product type and obviously an optimized page for each product. The title, url, h1, h2 and h3, interfere much in the rankings primarily on long tails. First I suggest you sort your e-commerce categories, create an optimized page for each of these categories. And each product page should also be optimized.

Another good tip is you separate the sitemap for these categories in time to submit to Google webmaster tools, in tests I did, it indexes more quickly.

You must also link products to share the juice. When you start linkbuilding strategy, think of the home and also in those categories created. So you earn linkjuice at home and in the categories. Which in turn shares for the products.

Also be very careful about duplicate content, do not file the same product in different categories, if necessary, use canonical tag or 301 redirect, to always be only a product page.

I hope it help you.

[AlanBleiweiss]

Just my experience here - unless you've got an already existing highly ranked site with massive amounts of content, your best bet is to limit assigning two or at most three highly related keywords to any single page.  You can then include two or at most three secondary phrases to that page but where those additional phrases are only mentioned on the page - this all goes to support the primary phrases.

And you'll only be successful even with that work if all other optimization factors are implemented properly.

Another concept - don't worry about long tail phrases - if you write quality content unique to each page well enough, long tail phrases will take care of themselves.  But at the same time, don't shoot initially for 1st page Google for the most competitive phrases in your market if your competitors have hundreds or thousands of well established pages.  Find the balance.

[Davys]

Thanks guys.

Joao Vargas? Are you from Brazil?

[j0a0vargas]

Yes i am. hshshs. Are you from here to?

[Davys]

Sao Paulo, Capital...Mas moro aqui em Dallas a 11 anos.

[j0a0vargas]

Legal, sempre brinco que sou um carioca que adora SP. Caso queira conversar mais sobre SEO, meu twitter é: j0a0vargas

Falar de SEO não me cansa : )

Abração