UK and USA site versions
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We have a UK site selling our product and we are due to appoint a reseller in the USA, they require a .com domain, which makes sense and they also would like to see American spellings etc and currency. also we feature heavily in pubs and they want this referred to as "bars" so there are a few tweaks here and there but mainly just slight variations on spelling and terminology. These are only minor adjustments to our current site, what is the best way of achieving this without falling foul of duplicate content issues.
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Just from the fact that you've got different TLD's will hellp.
From there, in Google webmaster tools you can go into Site Configuration / Settings, then designate a geographic target to a specific country.
You can also set up geotargeting meta tags on your site. Example:
META NAME=”geo.country” CONTENT=”US”
This should mitigate issues.
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Thanks Alan. That's really helpful and not something I was aware of.