Syndicating With Blogs

[AndreVanKets]

Hey all, The idea is that whenever i post a new article on my blog on my "money site" would it be OK to syndicate the same article to all of my other blogs like wordpress, tumblr etc? So for example the exact same content that is on my website will be on myblog.wordpress.com and myblog.tumblr.com but with a URL at the bottom pointing to the original source. (the money site article URL) Are there any foreseeable problems with this? The objective being having the content distributed across the web as much as possible I apologise if this has been asked before, i could not find the answer. Regards Greg

[RyanPurkey]

Hi Andre.  Here are a few problems you might run into:

1. Websites you don't own may outrank your money site  -- Even though they're your accounts on other sites they are owned by their respective companies.
2. Duplicate content penalties could delist much of your work.
3. General dilution of your money site content.

A better practice would be to do a lead that has a portion of the content and then a "Read more..." or applicable anchor text link that points to your money site.

[AndreVanKets]

Thanks Ryan.

I am submitting a teaser of the article to Social sites like Facebook and Linkedin etc with a URL to "read more" (same as with bookmarks)

With a word-press blog however, i would NOT think its ideal to write a short 150 word description linking to the full article. It is a blogging platform for readable articles and is not catered for short teasers or "updates".

Duplicate content penalties shouldn't be a problem as we have inserted the rel-colonical tag in the original post aswell as linking back to the original article in each syndication so Google knows who the original author is.

I guess as long as you have a rel canonical tag in the original, the rest will not get the SE rankings, but will still pass on the juice. (perhaps original articles will give more juice, so we will mix between original and syndicated)

Any other suggestions/comments would be appreciated 

Greg

[MarieHaynes]

LOL at rel-colonical.  I guess this tag tells which is the main site and which is more crappy?  

But yes, the rel canonical is your answer here.

Putting that content on multiple blogs is not likely to help your SEO, but if you feel it will be useful to your readers then go ahead and then use the rel-canonical tag to tell the search engines which site is the main one to give credit to.

Have you watched the most recent WBF?  It discusses this issue exactly.

[AaronSchinke]

Sad Trombone

[EGOL]

Probably one reason why this tag does not work for some people 

[EGOL]

If your goal is to "get a message out" then you want to syndicate that message to every website that will post it.

However, if your goal is to "advance your own website" then syndication of verbatim articles will place your content on other websites.  That will give those websites an opportunity to rank above you for your own keywords.  It can also get your website filtered from the search results or considered as "low quality" by the search engines.

Also, the links that you get from syndication are often removed by the website owner or nofollowed.  And, many of these websites really don't have links that will provide any useful ranking power - because they have no viable links of their own.