One business location and several local business listings

[vibelingo]

Hi, I'm working for an apartment rental agency.The agency is based in one country/city and naturally the Google Places listing is shown when people search "apartments + location", but what to do when we expand abroad? Naturally we want to have a Local Business listing for "apartments + location 2" as well. Is it sufficient to have a "local office"? I see competitors have urls: www.domain/paris and www.domain/london that are listed in local search when searching " apartments + paris" and "apartments + london". Basically, the same site, different locations. I'm wondering if the solution is that simple?

[AdamThompson]

Well, Google typically shows a mixture of web and Places results for local queries.

To get ranked among the web results for the second city, just adding a page to your website could work. To get ranked among the Google Places listings, you are going to need an office in the second location and create a Google Places listing for it.

[jsturgeon]

Hi vibelingo,

Your instincts are correct! It is perfectly acceptable to have more than one place page with the same business name. Take hotels for example: the Hilton uses one name for all their locations, but has many different place pages to represent them.

The most effective way to link your other place pages back to a company website is to use a separate landing page: url.com/boston; url.com/newyork. Now if you are looking to go international, there are some other considerations as well.

Check out this post for a more in depth explanation, of the do's and don'ts of multiple place pages.

Good luck!

[vibelingo]

thanks for the advice!

[vibelingo]

thanks!