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    4. Canonical best practiice...Blog or Sales Page?

    Canonical best practiice...Blog or Sales Page?

    On-Page / Site Optimization
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    • mandarich
      mandarich last edited by

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      • Theo-NL
        Theo-NL last edited by

        I'm fully aware that I'm totally ignoring your question by giving this reply, but why would you canabalize this long tail keyword on purpose by making both pages compete for it? By having these two pages target a different keyword (or even a variation of the original keyword) you'll probably get more traffic and higher rankings for either one of those keywords. Why this strategy then?

        mandarich 1 Reply Last reply Reply Quote 0
        • mandarich
          mandarich @Theo-NL last edited by

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          • Theo-NL
            Theo-NL @mandarich last edited by

            Product page

            www.birdproduct.com/birds/blue-bird

            Blogs

            www.birdproduct.com/blog/how-to-spot-a-blue-bird-in-spring

            www.birdproduct.com/blog/what-do-blue-birds-like-to-eat

            www.birdproduct.com/blog/5-ways-to-prevent-your-cat-from-eating-up-a-blue-bird

            www.birdproduct.com/blog/the-best-pictures-of-a-blue-bird-you-have-ever-seen

            On each of these blogs you'll have a link to the product page with a link that has 'blue bird' or some variation of it to the product page. This way your product pages doesn't have to compete your blog for the short term keyword 'blue bird', while you'll still get long tail traffic for your blog titles and have a nice internal anchor text pointing to your 'blue bird' optimized product page.

            The canonical page in this case is simply the url, as there are no parameters or whatever 'exclude' for Google.

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            • mandarich
              mandarich last edited by

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