Give your opinion about our keyword strategy

[vliegticketsnl]

This is our idea on how to create pages. Please give us your opinion on this way of targeting keywords.

Meta Title

Tickets [destination] | Tickets.nl | Flights [destination]

Meta description

Book your ticket to [destination] online and find the cheapest tickets in just a few clicks…

H1: Tickets [destination]

H2: Cheap ticket to [destination] – city of …

Image                             Tekst with focus on tickets +  destination and ticket + destination

City guides general information,                              More information city guide
introduction                                                             Short  snippets of content.

More information city guide
                            Short  snippets of content.

Additional tekst on flights +  destination.

[oneticsoft]

I think it will be better to start your meta description with Ticket booking to destination .... try not to use to much short words like: and, or, to , and do not use to much ticket words in content otherwise google will interpret your content as keyword spamming

[MaryAnneG]

The meta description doesnt affect ranking.  It does affect click through  - use it to get your visitor's attention and interest.

Aside from that, watch out for using the same word or words too many times.  Not only will search engines view that as spammy, people won't like it either.

[Getz.pro]

This is more page structure than keyword usage. Are you telling me with this example that you plan to use your keyword 4-8 times within the page copy? Is the targeted keyword Ticket as it is bolded? Or the destination also? Or the keyword phrase of ticket + destination?

Does your image have the keyword in the alt tag?

To grade your page use the On-Page Report Card

I hope this answered your question

[KeriMorgret]

Hi! We're going through some of the older unanswered questions and seeing if people still have questions or if they've gone ahead and implemented something and have any lessons to share with us. Can you give an update, or mark your question as answered?

Thanks!

[runnerkik]

Maybe it is just me, but I tend to follow a basic method, but branch much wider than the template approach you have provided above.  The major issue I see with an approach like you have provided above is that it doesn't leave room for the long tail of search.  Granted to be fair what your talking about from a meta tag prospective is merely following best practices, I do try to be consistent between my tags and my content.  So back to my point about the long tail.  The long tail approach might lead way to character issues if you stick with a template approach.  I would create a huge spreadsheet, get a large group of people and keep on keeping on, but be different and don't try to use excel to concatenate to get it all done.

[Asaad]

Don't forget brand!

[SEO5Team]

Hi Vliegtickets.nl,

For targeting keywords, this is a good start. Putting your keywords near the beginning of your meta titles and descriptions is proper format and will help your click-through rate.

However, as stated previously, make sure not to use the same word repeatedly throughout the tags. By using more varied text while focusing on variations of your keywords, you can optimize your keyword use and not have your text read like spam. Also, make sure not to waste characters on smaller, unnecessary words; instead, create short phrases emphasizing your keywords. As well, make sure your keywords are used within the first 100 words of visible text on your site. This will help your keyword ranking even more than emphasizing the keywords in the meta description.

If you are inquiring about overall page building, then also be sure your site design is static, organized and has lots of relevant information pertaining to your keywords on the main page. A clear call-to-action and contact form in the upper right hand corner is also an essential component.