How do you differentiate the Keywords for marketing??

[AkshayaPatra]

I have generated more than 1000 quality keywords For my Foundation, now i am very much  worried how would some on separate the  keywords in to conversion keywords, Targeted Keywords, High priority Keywords. how would you justify that the keyword which are short listed will be the best keywords for website promotions??

[AnthonyMangia]

The best way I know of to truly research your market and figure out which keywords will convert well is to use Google AdWords.  Aaron Wall wrote a great post a while back about this topic: Market Research Using Google AdWords

Aside from that, you can also look at whatever traffic you are currently getting in your analytics.  Although this will obviously not be a complete picture of all of the opportunities available to you, you can certainly mine the data for some sort of actionable information.

Oftentimes, the short-tail keywords are not the ones that will work best for promoting your website.  There is frequently a tradeoff between traffic and conversion rate.  Short-tail keywords get tons of traffic, but they don't always convert well.  Conversely, long-tail keywords might not get much traffic, but if you choose specific targets, they can convert exceptionally well.  Obviously your strategy is going to involve targeting a mix of both.