Geo-Targeting Content
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I'm to get some ideas on restructuring existing content for geo-targeting.
Example: Botox Page
Tis is a hypothetical situation -- laser cosmetics clinic in Atlanta trying to rank for Atlanta Botox. The existing content is general information about botox procedures. The problem is editing the content to add Atlanta to the H1 tag and page copy.
I'm wondering if there are some techniques to make the edits flow better? My idea is to add a geo-page for each procedure, but I'm wondering if this might interrupt or confuse users in the navigation funnel.
Your thoughts?
Thanks!
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Generally, I would use something like the following:
"Botox Procedures in Atlanta, Georgia" for the H1 or Title tag, make sense? You just need to rewrite the content so that it is written from a geo-targeted area, does that make sense? You can't simpy find and replace to add in geo-targeting, unless you want crappy content.
Rewrite it with geo-targeting in mind. The biggest thing would be a few hyperlinks with the geotargeted anchor text, title tag, and H1 tag and some links.
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Thanks David.
I'm definitely trying avoid the crappy content. I'm trying to figure out how I could create internal anchor text in the internal links following this approach.