Redirect

[turnon]

A few pages get a lot of external links and rank well (when site:domain.com) but i do not want that those pages rank well (these are blog pages and we are in E-commerce)

Can i redirect these pages to other pages which are more important to me and customers because google see only the link or is google so smart that they see a realtion between the page from which i get the links and to the page in my webste

In that case i rename the old pages.

[goodnewscowboy]

Hi Jan: You can definitely redirect the pagesby using a 301 redirect for the pagesyou desire to swap out.

If you need help with implementing, this SEOmoz guide can help.

If you need yet more help, just post your question here in the Q&A again. It should get answered a lot faster on the weekdays.

[Getz.pro]

Jan,

These are blog post on the same site as your e-commerce site as I am reading this, correct?

I would not 301 the pages, but put internal links within your blog to strengthen those pages you need to rank better. My point is, if your blog post are getting backlinks naturally, then let that process flow, and use that to your advantage.

Keep blogging, and mention products within the blog (or product categories) and link to them. Also any other links, like menus, will receive link juice from those blog post.

I hope that helps

[goodnewscowboy]

Richard makes a great point Jan (no surprise there eh?)and it makes me realize that I completely neglected addressing user experience in my answer.

I was assuming that you would  redirect to an appropriate page. To give you an example of good and bad (from a users perspective), Let's say you had a page dedicated toa yellow 6 man camping tent. It would be acceptable to redirect that to a page listing all your camping tents especially if the yellow 6 man tent was included among them.

It would not be OK(again, from a users perspective) to redirect that yellow 6 man tent page to a page dedicated to sleeping bags.