Does Autoplay video effect SEO?

[5TW]

I'm trying to find out if autoplay videos (muted) on the homepage effect seo in anyway?

Currently our site ranks around position four on the first page, but we have noticed one competitor we monitor have long auto playing videos on their sites and were wondering if they are a good or bad factor?

Any info you would like to share would be great.

Thanks

[KevinBudzynski]

According to Google’s John Mueller "No".  However, users  bouncing because of them may be a negative SEO factor (even if the videos are muted).  Some site rank high with a high bounce rate (ie - blogs). Other issues involved could be load time, accessibility and etc. I would run an a/b test with session recording and let the users decide. Good luck!