Which SEO tactic should I concentrate on first?
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Hi All,
I'm a freelancer specialising in marketing and advertising for small businesses Creative Express and I was wondering what I should concentrate on first in terms of SEO?
I know that targeting the right keywords are important, as are backlinks, but also TOS etc. I haven't built up much of any, but the time has come to put in significant effort in SEO.
Is there something that I should be putting the most effort in to? Is there a list somewhere that shows priorities?
Thanks in advance,
Dan
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In SEO, most of the ranking factors are weighted relatively equally. It's less about cherry picking the easy-wins, and more about putting in volumes and volumes of effort (overall)
Moz does have some notes on top ranking factors: https://moz.com/learn/seo/on-page-factors - but they're not numbered, or in a particular order (as far as I know)
You can search Google for "top Google ranking factors" but you'll just get loads of different answers, ordered differently.
This list isn't awful: https://optinmonster.com/seo-ranking-factors/ - but I'm sure many people here will take issue with it, as they would with any list that was posted
I actually think a number of Moz's Whiteboard Friday videos are pretty spot-on:
- https://moz.com/blog/how-to-create-10x-content-whiteboard-friday
- https://moz.com/blog/does-seo-boil-down-to-site-crawlability-and-content-quality-whiteboard-friday
- https://moz.com/blog/why-good-unique-content-needs-to-die-whiteboard-friday
^ These are my three go-to videos in terms of beginning to learn about (or teach) SEO
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Thanks, those are some good resources.
It's a shame there isn't a definite order, I could really do with following a definitive checklist to work my way through. Never mind, I'll just spread my time fairly evenly.
Cheers