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    Correct Internal Linking Strategy

    Technical SEO Issues
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    • NathalieBr
      NathalieBr last edited by

      Hello.

      So my website currently has 8 pages in total. (Homepage, 5 Service Pages, Contact, About). I currently have about 80 quality RD and my Homepage already ranks #8 for my main keyword, while all Service Pages (P1, P2, P3, P4, P5) are stuck somewhere at #30-60 positions for their target keywords.

      My internal linking scheme looks like this https://i.imgur.com/2cA529v.png. The Homepage has a sidebar with links to all Service Pages, and each Service Page has the same sidebar that links to each Service Page, but doesn't link back to my Homepage. Contact and About pages can be accessed only via the links in the menu.

      I don't have any contextual links on my website, so all pages that are important for SEO are linked only via this same very sidebar. All these Service Pages are equally valuable to me, but they don't seem to grow much in Google. The Onpage Score of these pages is better than those of TOP10 competitors, and my content provides more value (I used the Skyscraper Technique).

      Taking all that into consideration, can you please tell me what might be wrong? Why

      • Should I build more quality backlinks to these service pages instead of the homepage?
      • Should I add contextual links to all my service pages from the homepage?
      • Does my internal linking strategy look good to you? If not, what should I change?
      • Can I hit top #10 with my internal pages for their target keywords if I mainly build links only to my homepage?

      All keywords that I'm after have low to medium competition. My website has 90 RD in total, and my website's DA is 27.

      Thank you.

      2cA529v.png

      1 Reply Last reply Reply Quote 3
      • Dalerio-Consulting
        Dalerio-Consulting last edited by

        Generally speaking, unless your site has a very high Domain Authority, then it will be very difficult to rank on the first page without building some external backlinks. Internal backlinks alone won't be enough to take your site's pages on the first page of the Google results for the targeted keyword.

        Also, in regards to internal links, don't forget to cross-link within the article. If one of the pages is referenced on another page, then you can put a link to that. Take the very good example of Wikipedia's internal linking to master it. However, don't overdo the internal links or you might raise some flags.

        After building more quality external backlinks for your pages, you should be able to see your pages slowly grow in rank and help increase your Domain Authority.

        Daniel Rika - Dalerio Consulting
        https://dalerioconsulting.com/
        info@dalerioconsulting.com

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