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    Use of subfolders for my casino directory

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    • llevy
      llevy last edited by

      Been trying to find an answer to this for some time, so I hope someone can lend me a hand..

      I've started building out my casino website Nerdybet, which will list regulated gaming vendors within each US state. A part of the idea  is to create a high level web directory of legal betting sites.

      Now, say I want to list all legal casinos within a specific US state. What's the most search engine friendly way to build out the hierarchy?

      To clarify, this will be the main casino directory page: https://www.nerdybet.com/gambling-sites-directory

      Based on that, I can now pick either:

      a) Nerdybet.com/gambling-sites-directory/stateX
      b)Nerdybet.com/stateX

      Which method would you say is best? And why so?

      Thank you.

      1 Reply Last reply Reply Quote 1
      • ClaytonJ
        ClaytonJ last edited by

        The second is preferred.

        Nerdybet.com/stateX

        Why primarily as the Title of the Home page is focused on being web directory of legal betting sites, it flows that the first subfolder is location.  If you adopt the first option, you are practically trying to rank the inner page as the home page,

        The second option is shorter, more consumer friendly. and more search engine friendly.

        Hope that helps.

        1 Reply Last reply Reply Quote 2
        • llevy
          llevy last edited by

          Thanks man. See, that's the "gist" I've been getting from reading about this elsewhere as well. It appears that complicating things by adding subfolders is unnecessary, unless one operates a big online sales platform with large inventories.

          I will go with the solution you suggested.

          1 Reply Last reply Reply Quote 1
          • ClaytonJ
            ClaytonJ last edited by

            It is correct and make sure the Home page is framed as the Directory for Betting etc.

            1 Reply Last reply Reply Quote 1
            • jasongmcmahon
              jasongmcmahon last edited by

              I personally favour

              a) Nerdybet.com/gambling-sites-directory/stateX

              I find it more descriptive & I can add keywords to the URLsy

              Nerdybet.com/gambling-sites-directory/stateX/CityName

              1 Reply Last reply Reply Quote 0
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