Do SEOs really need to care about trend in increase of voice search?

[vtmoz]

Hi all,

Just browsing through the articles like "SEO trends in 2108"....I can see everyone mention about increase in voice search and attributing same to the SEO at top. But there is very less information on how to optimise for voice search....May be, they don't know what SEOs have to do exactly with voice search. Basically the input method is going to change on search and else remains same. This must be leading to increase of long tail searches and more search snippets to give an instant voice answer. What else has to be optimised to favoured in voice search?

Thanks

[Dalessi]

Hello,

Well I don't have any special solution regarding voice search, but I do think it is really important. Actually I use voice search a lot on my cellphone so I know others are doing it more and more.

I am also looking for best practices in how to optimize for voice search compared to when it is typed in.

I do think it is the future and will probably be the dominate form of search at some point in time.

Best regards

[Roman-Delcarmen]

I completely agree with William Voice search will be the future

[brooksmanley]

I agree that voice search will only continue to grow and grow in 2018.

The results that are read aloud as answers are primarily featured snippets. So when you ask how to optimize for voice search, what you're really asking is how to optimize for featured snippets. A few optimization tips I've come across:

• Utilize a Q&A format: ask questions in your headings, and then include an explicit answer in the following paragraph.
• Use conversational language: seek to optimize for long tail conversational questions
• Consider frequently asked questions: by your customers, and other searchers (check out the "People Also Asked" section of the SERP when applicable)

Here's a post that answers your question as well.

Hope this is helpful!