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    4. Individual statistics (not aggregated) for 'local pack' and 'organic search results' when both on the same page

    Individual statistics (not aggregated) for 'local pack' and 'organic search results' when both on the same page

    Conversion Rate Optimization
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    • Cesare.Marchetti
      Cesare.Marchetti last edited by

      Hi,

      For a particular keyword combination we show up on the local pack but also on the organic search results on the 1st page.

      I have never been able to find out what the CTR, #clicks, conversions for this two different kinds of positions are individually.

      The aggregate figures I can find out in Google Search Console / Analytics, but I would like to know on an individual level as I am testing out different things. With the statistics on Google My Business I can't get along actually...no CTR as far as i know.

      Any hint?

      Cheers,

      Cesare

      1 Reply Last reply Reply Quote 1
      • Cesare.Marchetti
        Cesare.Marchetti last edited by

        I found the answer to my question on my own by reading a related blog post here on MOZ.

        Its very simple basically. Just add your own params to your local pack URL (Google Custom Campaigns) : https://ga-dev-tools.appspot.com/campaign-url-builder/, so you will be able to distinguish the local listings from the other organic SERP's on the same page. Thats it.

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