Placement of /p/ in URL structure for ecommerce site product URLs

[AliMac26]

Hi,

We're a discussion about how to structure a clients ecommerce site product page URLs where 12345 represent the product SKU/number:

https://domain.com/Item--i-12345

https://domain.com/product-name/p/12345

https://domain.com/p/12345

It's a toss up between the second and the third URL, but the SEO company is saying the third is best because of the placement with the /p/ and creating a silo for "products" that help search engines recognize it is a product. Does anyone have thoughts on this?

Thanks!

[Roman-Delcarmen]

The search engines will recognize it, only if you tell it to recognize it. So if you're dealing with a small site I think the second option is better but if we are talking about a big ecommerce more than 100,000 product maybe 3 options is better