Using Hidden Text Behind the Logo as H1 is good seo practice?

[pragnesh9639]

Hello Experts,

For my website if I use use logo as h1 for homepage but that logo will not be actually h1 but hidden text ( text is my brand name or website name) behind will be h1 so it is okay to use in this way? Using hidden text as H1 is fine as per google?

Thanks!

[EGOL]

Google has considered hidden text to be spammy almost since it served its first SERP.

[Chris_Hickman]

Like EGOL mentioned it is considered spammy if a website hides and text or images for that matter. Cloaking text can result in a manual penalty from Google which can be terrible for a site. I would suggest putting in an h1 tag that mentions your brand and a keyword you hope to rank for. If you just have the brand name you want to rank for (and no keywords, which I can't imagine anyone would want to do) you can provide an h1 tag that mentions what the product or service is.

Overall, no, don't hide text.

Chris Hickman

Adficient.com