Top domain(s) not at all showing up for branded keywords

[michelledemaree]

Hey guys! Hope you're all doing well.

I need your smart brains for a problem the company I work for is currently facing in the realm of SEO. They wanted to hire someone to find the problem, but I thought I would reach out to you guys, first, to at least try and narrow down the long list of things we could look at/investigate.

I put the info (briefly) on 3 slides, and would really appreciate any and all insights you can offer me: https://docs.google.com/presentation/d/12d0YH7BNdCIpJ86d95uBOtOWphWQ3NB1kwDYeOzIt-U/edit#slide=id.g19145c9fa5_0_0

Thank you in advance!

[TheSymmetran]

I see one problem. you need to at least analyze your backlinks... "tier 1" links, "tier 2" links... this language sounds like one coming from a type of SEO operation that causes more hassle than it is worth...

Verify your rel canonicals are actually correctly set and read by google via google console

Login page could rank higher for a variety of factors, but perhaps because it has the least bounce rate vs. the top page for it? After all people are more interested in your login page than your homepage right?

If these don't work or if you need more assistance, drop me a line in private message here, I'll be glad to assist further.

[michelledemaree]

Hey sym_admin, thanks for your response! I'll relay your suggestions to our devs, and I'll certainly be in touch if I have any more questions. Thanks again!