Does having too many wordpress portfolio pages with little content hurt a site's SEO?
-
I have a site that is for a service company, not image based like a photographer or artist. We utilize the Portfolio feature to create a gallery of floor coating finishes (images of all the flooring finish options available) but this solution has created /portfolio/file-name pages for each image. These pages have no other content besides the image.
I've run SEMrush audits on this site which shows a high percentage of pages with low text/code ratio and duplicate content (a lot of the finishes have very similar names). This site has been extremely slow to improve any visibility online (more than 9 months) and I'm wondering if this is a factor by possibly having a negative effect on our site.
We initially chose the portfolio option because it was the best-looking solution for our users but we can certainly change it to another format if that is better.
Thanks!
-
Hi There,
Yes, pages with less content and only images can hurt your site's SEO. Another problem with portfolio pages is that with the limited content, similar title and description, they might look as duplicate to search engines.
I have a client who had limited content on product pages, we had great success in SEO after adding a unique description to pages. Best to handle the situation is to use a portfolio main page with unique on-page content.
I hope this helps. Please respond if you have further questions.
Regards,
Vijay