Analytics reporting
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I am new to the world of SEO and Google Analytics specifically. I want to find a way to easily see top pages, search terms, and traffic. In Moz I thought I could see this by using "traffic from search", but I only see one page that is ghost spam nothing related to any of my pages. I made sure the right account is connected and it is. Any suggestions on how to get this data easily?
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Hi Melissa,
For your top pages, in Google Analytics go to: Behavior > Site Content > All Pages or Landing Pages
For your top organic search terms, you'll need to go to Google Search Console (formerly Webmaster Tools) - then go to Search Traffic > Search Analytics > and choose 'Queries'
You can still see some search terms in Google Analytics, but they technically took away that feature when they went to secure search about 3 years ago. But you're better off using Search Console to view this information.
Here's a few links that'll help you learn the ropes:
https://moz.com/blog/absolute-beginners-guide-to-google-analytics