Buying a domain to 301 redirect for increased rankings

[Reis_Inc.]

A large competitor has recently purchased a large marketing company that specializes in their industry. As a part of this acquisition they obtained ownership of www.digitalsherpa.com, which is now 301 redirecting some 50K links to www.costar.com/. When I did a site:www.digitalsherpa.com search all of the origin URLs had title tags from the costar site in place of their own.

My question is: Does this violate Google spam guidelines?

search?sourceid=chrome-psyapi2&ion=1&espv=2&ie=UTF-8&q=site%3Adigitalsherpa.com&oq=site&aqs=chrome.0.69i59j69i57j69i65j69i60j0l2.1919j0j7

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[Reis_Inc.]

Thanks, Josh. I'm certainly focusing on content creation and site optimization, though this looks like a manipulation on their part. If the 301's are not being counted, would they still redirect to the site they want to value?

Thanks,

Scott

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