The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Technical SEO Issues
    4. Non-Existent Parent Pages SEO Impact

    Non-Existent Parent Pages SEO Impact

    Technical SEO Issues
    2 2 162
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • Alder
      Alder last edited by

      Hello,

      I'm working with a client that is creating a new site. They currently are using the following URL structure:

      http://clientname.com/products/furry-cat-muffins/

      But the landing page for the directory /products/ does not actually have any content. They have a similar issue for the /about/ directory where the menu actually sends you to /about/our-story/ instead of /about/.

      Does it hurt SEO to have the URL structure set up in this way and also does it make sense to create 301 redirects from /about/ to /about/our-story/?

      1 Reply Last reply Reply Quote 0
      • BeanstalkIM
        BeanstalkIM last edited by

        Provided that there are no links to http://clientname.com/products/ and obviously it's not part of the breadcrumbs you're fine though you may want to consider adding these pages to give you a point to all products (of a list of categories of products), etc.

        But no ... the structure itself isn't inherently going to cause problems.

        1 Reply Last reply Reply Quote 1
        • 1 / 1
        • First post
          Last post
        • How to explain "No Return Tags" Error from non-existing page?
          Maximuxxx
          Maximuxxx
          0
          4
          92

        • Impact of Non SEO Subdomains
          MikeRoberts
          MikeRoberts
          0
          3
          158

        • Will unused/dead pages within my site that is non-linked hurt my seo?
          Marvellous
          Marvellous
          0
          4
          844

        • SEO impact of adding a lead gen form to a #1 ranked page
          jfmonfette
          jfmonfette
          0
          7
          417

        • If the order of products on a page changes each time the page is loaded, does this have a negative effect on the SEO of those pages?
          Kurt_Steinbrueck
          Kurt_Steinbrueck
          2
          4
          119

        • Off-page SEO and on-page SEO improvements
          josh-riley
          josh-riley
          0
          5
          918

        • Are lots of links from an external site to non-existant pages on my site harmful?
          Nobody1556905035114
          Nobody1556905035114
          0
          3
          559

        • No Following Existing Non-SEO Pages A Good Idea?
          RyanKent
          RyanKent
          0
          3
          797

        Get started with Moz Pro!

        Unlock the power of advanced SEO tools and data-driven insights.

        Start my free trial
        Products
        • Moz Pro
        • Moz Local
        • Moz API
        • Moz Data
        • STAT
        • Product Updates
        Moz Solutions
        • SMB Solutions
        • Agency Solutions
        • Enterprise Solutions
        • Digital Marketers
        Free SEO Tools
        • Domain Authority Checker
        • Link Explorer
        • Keyword Explorer
        • Competitive Research
        • Brand Authority Checker
        • Local Citation Checker
        • MozBar Extension
        • MozCast
        Resources
        • Blog
        • SEO Learning Center
        • Help Hub
        • Beginner's Guide to SEO
        • How-to Guides
        • Moz Academy
        • API Docs
        About Moz
        • About
        • Team
        • Careers
        • Contact
        Why Moz
        • Case Studies
        • Testimonials
        Get Involved
        • Become an Affiliate
        • MozCon
        • Webinars
        • Practical Marketer Series
        • MozPod
        Connect with us

        Contact the Help team

        Moz logo
        © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
        • Accessibility
        • Terms of Use
        • Privacy