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    4. Google updates... keeping with times?

    Google updates... keeping with times?

    Local Strategy
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    • kpexpressions
      kpexpressions last edited by

      We know about Panda... Penguin... Hummingbird... but I heard another major update is going to happen. Where do you find out the google updates ahead of time? Maybe a stupid question.

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      • kpexpressions
        kpexpressions last edited by

        I am meaning besides  https://moz.com/google-algorithm-change

        Keszi 1 Reply Last reply Reply Quote 0
        • Keszi
          Keszi @kpexpressions last edited by

          I personally check webmasterworld.com, they have a Google Updates and SERP Changes thread for each month.

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          • Dr-Pete
            Dr-Pete last edited by

            Unfortunately, the short answer is that we rarely know ahead of time. When I first envisioned MozCast, my hope was that we had a chance (even if a slim chance) of predicting updates, but there's a simple and obvious reality I overlooked. Google isn't a system of natural laws, spinning on its merry way. Google is being reprogrammed daily, and past updates are no indication of future patterns. We can look to their intent and goals, and make educated guesses, but none of us can say that on October 14, 2015, there will be Update X.

            On rare occasion, like the Mobile-friendly Update, Google will make an announcement. Usually, you can find those on the Google Webmaster Central blog:

            http://googlewebmastercentral.blogspot.com/

            In other cases, a member of the Search Quality team may drop a hint on social media. With 600+ changes per year, though, those pre-announcements are the rare exception.

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