My current SEO plan
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Hello,
I am new to SEO. I had this plan and understanding that I thought was a good one but seems to not be working as well as I thought.
Basically I thought that showing for a keyword was based on how close you had a page on your site with a title tag to the search and how many quality links you had to your sites. Also the content had to be original.
So I had two plans. The first was to make specifically high value pages on my site (what to do when you are stopped by the police) and then try to seek out links for those pages.
My second plan was to make keyword specific pages for things in different cities. IE Car Accident Lawyer Brampton, Real Estate Lawyer Brampton, Find a lawyer Brampton. I hired some law students to re-write the same page basically with different language for every city, thinking that this would solve the duplicate content issue.
This worked very well at first but for some reason yesterday all of my car accident city pages were de-indexed and I'm not sure why. http://www.lawyerconnection.ca/practice-areas/car-accident-injury-lawyers/ Very few other pages were de-indexed but I know that one of the find a lawyer pages was de-indexed. Also the page I linked above was not de-indexed, just the city pages linked from that page.
I am not sure why the car accident pages were de-indexed. Too Similar to each other? Too similar to the slip and fall pages? (Any help on that much appreciated)
Anyway I'm freaking out and now questioning the whole plan! Any thoughts on my whole general SEO plan would be much appreciate. Is this a good one? Am I doing something wrong?
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**I am not sure why the car accident pages were de-indexed. **
New pages often perform fine until Google figures out that they are cookie-cutter duplicates. Then they are filtered from search results. The next time Panda runs the rankings across your entire site could be reduced. What you see today could be just the start of your problems.
If you want unique content, make it entirely, completely, absolutely unique. Shortcutting by plugging in different place names and synonyms has not worked with Google for several years.
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Hi there
This page is not deindexed, you're also targeting an difficult keyword in the phrase "Car Accident Injury Lawyers" with no search volume.
Benchmark your metrics in OSE. I would also take a look at answer I gave in your previous question - there are so many resources to help you get started on a strategy!
Hope this helps! Good luck!
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It's not that page that's de-indexed. It's all the pages linked from that page. See when I do the same thing you just did it says de-indexed.
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Ok, so let's say I'm willing to spend significant time on each page.
What could I even write that would make them really unique? I mean I am giving the same information for each one just for the specific cities, no?
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Landscapers, architects, and construction companies who want search visibility in multiple cities write articles with photos and descriptions of previous work that they have done in those cities. Companies who have stores, beauty salons, and restaurants in multiple communities have photos of their places of business with nice descriptions of what they do, the people they serve and the professionals who work there. If you are unable to do these things they you really have no business presence in these areas and Google sets a high bar to block out spam.
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We don't have a physical presence but we have a large partner network across those cities.
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Great, maybe you can get your partners to write this stuff.
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Interesting. Perhaps I will try that.
Do you think leaving all these cloney pages up right now is a risk to the site?
If so how do i manually (temporarily) de-index them until I fix them?
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If you leave them up, Google's Panda algo might decide that your site is low quality and demote all of your rankings.
I would remove them or noindex them.
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Ok, so going forward if I let's say, profile a local lawyer on each local page, or a few local lawyers is that ok?
Can I still title it Find a Lawyer Brampton, Find a Lawyer Mississauga, Find a Lawyer Stratford, if it is more unique from page to page? Let me know, thanks.
Rafe