Starting blog need feedback needed

[Mustansar]

Hi

I am planing to start two blog about the same product. One blog will be about reviews and other product related information which will be from well known authors or organizations etc. On second blog, i will be adding detail information about the same product and specification of that.

I am just wondering if you guys have any suggestion for me.

[Houses]

Why will it be two blogs if it's all about the same product? It may be worth looking at just one blog but tagging topics so people can find what they are after quickly

[Mustansar]

Off course they will be linked with each other, however i am thinking to split them in order to do see the user flow. I mean which one is getting more visitor trust is just information or product itself. But still open for suggestion. So i can make one good one.

[ChadC]

Are these "Blogs" going to be under the same TLD? I would suggest doing one property that focuses on everything about the product: reviews, information, application stories, etc. that way you can create one giant ball of authority on everything that has to do with that product.  -  If tracking in google analytic there are ways to split out and see what type of content is contributing the most to the bottom line.