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    4. My home page doesn't rank for its brand keyword

    My home page doesn't rank for its brand keyword

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    • Gavin.Atkinson
      Gavin.Atkinson last edited by

      I'm wondering why my website www.travelnasia.com home page URL does not rank in the top 50 for the brand keyword "travelnasia". Does this indicate a problem?

      A page linking to my site ranks at No 1. A domain listing for my site ranks No 2. A SiteJabber review of my site ranks No 3. My own privacy page ranks #4 and my Contact Us page ranks No 5. My home page is nowhere to be seen in the top 50.

      It does rank #1 for the qualified domain "travelnasia.com", just not for the unqualified domain. I just don't know what to make of that. My competitors all seem to rank #1 for their brands, so I'm not sure why I don't at least rank in the top 50 for mine.

      1 Reply Last reply Reply Quote 0
      • Travis_Bailey
        Travis_Bailey last edited by

        The brand name you're trying to build is still highly competitive. Never mind the fact that a lot of low quality links have already been built with exact match anchor text. But what I see right now is that the site has a ton of server errors.

        I would look into the server errors first, then delve deeper.

        1 Reply Last reply Reply Quote 0
        • Gavin.Atkinson
          Gavin.Atkinson last edited by

          No server errors. But you may see an error screen if Cloudflare momentarily can't contact the server. I would have thought it would serve up a cached copy, but it doesn't seem to for some reason.

          Travis_Bailey 1 Reply Last reply Reply Quote 0
          • Travis_Bailey
            Travis_Bailey @Gavin.Atkinson last edited by

            Search engines can't index what they can't crawl. So definitely look into the 500 errors.

            I would recommend a paid version of screaming frog.

            1 Reply Last reply Reply Quote 0
            • Gavin.Atkinson
              Gavin.Atkinson last edited by

              Are you still seeing errors? Can you attach a screen shot? I'm not seeing any and my logs are no showing any.

              Tony

              Travis_Bailey 1 Reply Last reply Reply Quote 0
              • Travis_Bailey
                Travis_Bailey @Gavin.Atkinson last edited by

                Yes, they are still there. Message me via my profile with appropriate contact info and I will send a CSV with the results. Any discussion after the fact happens here, please and thanks.

                1 Reply Last reply Reply Quote 0
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