How to improve visibility and links to Infographics?

[INN]

This post is deleted!

[Adam_Cochran]

Infographics are a favorite of mine so buckle up for a long run-down

1. Start by reaching out to various major blogs/sellers in your network/vertical. Offer them the opportunity to co-brand the infographic in-exchange for putting it on their site. For example if your infographics were about cars, then offering a popular blog like Jalopnik the opportunity to post your content with a backlink (and their logo on the graphic on their site) would be a really powerful avenue not only to get listed on these primary sites but also a number of shared properties.

2. Ask industry pros to critique your infographic. I know this may sound odd but it's a sneaky way to warm up a lead. Some industry experts won't post your infographic if you just send i to them, but like all experts who are involved in the community (yup, myself included) we have a bit of an ego - when we are asked for our opinion we will give you suggestions often inline with our own mantra of how to improve it, if you use our suggestions you've  just made your infographic something that helps teach our mantra and therefore we are more likely to share it (doubly so if you credit us as a critic)

3. Consider putting your infographic on a number of visually inclined sites that offer backlinking as well:

1. Visual.ly

2. Infographic Journal

3. Infographics Archive

4. Visual Loop

5. Reddit

While these sites are not ones where your prospective buyers are looking, they are domains with a great deal of authority, and with some great property diversity for your backlink profile. They are also the most likely place for your infographic to be shared to other websites and therefore increase the amount of link authority you are gaining for time spent advertising.

4. You may consider sending out an industry press release (or even a more general press release - as its always interesting when you see data visualizations on sites like Gizmodo and Lifehacker). Even if big blogs don't pick you up you'd be surprised at how many affiliate news station blogs may run the piece. Just make sure that you are unique and that you solve problems. As those are the two check marks that every news outlet looks for.

5. Explore other mediums with your infographic, turn it into a PPT to upload on slide-share and then record that and put it as a youtube video with some voice over. Your goal should be link type diversity and property trust diversity, you want to leverage the work you've done as much as possible - not just as much as possible in one medium

6. Submit to your social networks, you never know who will enjoy and share this infographic; but especially when it comes to visuals now is not the time to ignore Pinterest! It's a powerhouse in image linking.

7. Use your infographic as the backbone for guest posting. Write up a few unique blurbs to go along with your infographic and reach out to smaller blogs in your industry that are hungry for content. Offer up your article and infographic which are sure to captivate their readers in exchange for an infographic do-follow backlink

8. Search for other infographics in your industry and then examine their link profile in a tool like ahrefs this will allow you to see some niche specific sites where your competitors are already sharing and getting authority from their infographics. Not only does this help in the game of SEO catchup but it will get you some authority in the content market that you are selling for and that's always a big plus over general sites

9. Leverage industry forums. Once again if you are in the car market check out a community forum like carforum.net and post your infographic there. But do NOT just post it - otherwise it will have no value. Try and build a discussion around your post. Get people talking about it and linking to it - even critiquing it. When forums gain posts and traffic to a certain thread that thread gains more authority and becomes a long term investment. I've posted infographics in SEO forums and started a discussion around them, years later when they are highly referenced threads with a number of pages of discussion and keywords they have become my best links and received a huge PR from Google

10. Linked PDFs, digital PDFs can embed links on an image and this is something many people miss. Put your infographic in a pdf and link it and share it on pdf sharing sites and file sharing sites, as the spiders crawl in they will hit the link but it is once again just diversifying your link type and the kind of sites your links can appear on .

Hope this helps.