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    Goals and funnels in Google Analytics

    Conversion Rate Optimization
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    • Livet
      Livet last edited by

      I have an e-commerce site and I'm trying to set up goals and funnels in Google Analytics. I've set the goal URL to my thank you page and am now setting up the funnel steps from home page through category page - product page - shopping cart - checkout.

      I seem to have set it up wrong though because according to the funnel 100% of the of the people coming in to the home page exists from there too, even though I can see that they have moved on to a category page.

      I have obviously several categories and product pages. Is there a way to set it up to include all category pages in one funnel step and all product pages in another?

      The way the website is set up is like this:

      Categories:
      domainname.com/category/category-name/

      Products:
      domainname.com/product/product-name

      How would you guys recommend i set up my goals and funnel steps in Google Analytics?

      1 Reply Last reply Reply Quote 0
      • Martijn_Scheijbeler
        Martijn_Scheijbeler last edited by

        I would recommend using regular expressions within your funnel steps to make sure every category is within the funnel steps as well as your products are. I think you could only filter on the category part of your URL: /category/ to make sure this is within the URL as part of your funnel step and do the same for your product pages.

        So a funnel step would become something like: ^/category/(category-name1|category-name2)

        Hope this helps!

        1 Reply Last reply Reply Quote 1
        • katemorris
          katemorris last edited by

          Try what Martjin said, but also, if there is anyway, can you attach a screenshot of your goal setup? I need to see what has been marked as required, what the text is exactly and other things. There are a number of things that might be going wrong. Also, can you attach a screenshot of the report that is wrong you are talking about? Feel free to edit out any sensitive information.

          1 Reply Last reply Reply Quote 0
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