Will this Blog Tool hurt our SEO

[Studio33]

Hi,

We have come across this tool that we are considering using for some of our blog posts. We will still continue posting our own post blogs weekly, we will just use this if we come across anything interesting.  Our concern is it will produce duplicate content from other sites.  We are very new to blogging.

https://home.passle.net/

Will this hurt our SEO?  Will it improve it? Or will it make no difference?

All thoughts welcomed please.

Thanks

Andrew

[Chris.Menke]

Andrew,

No it's not going to hurt your site. It's not likely that it will help you in search results, either, regardless of what their sales pitch is.

The thing about curation that's worth a danm (i.e., so targeted to your audience and so relevant to your product and so informative and so worth people's while as to get them to return to your site regularly for it because they can't get such an informative, satisfying mix of content elsewhere) is that it's hard work, too.

To make it anything close to worthwhile, you'll need to detail (at least a paragraph) your own take on each of the articles or snippets that bring to your site so that visitors understand why it's so important to you that you have it there.  At some point down the road, you or your visitors are just going to see a bunch of semi-related articles that don't add much, if anything, to their experience at your site, and the question will be asked, "Why is this being done?".

[ClaireH-184886]

I had a friend who used this tool and said it did not help them in any way and found it a complete waste of their time. The advertising patter sounds great but the performance does not match up with the marketing