How can I avoid duplicate brand name in the title serp?
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Hello,
How can I avoid duplicate brand name in the title serp?
For example:
In this page: https://www.latam.com/es_cl/The title setted is: <title>LATAM Airlines en Chile | Sitio Oficial</title>
But in the SERP show: LATAM Airlines en Chile | Sitio Oficial - LATAM.comCan I avoid LATAM.COM at the end of the title?
Regards
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Hi there,
I've looked at the site & can't see where the LATAM.COM string comes from, you have 3 title tags...
<title>LATAM Airlines en Chile | Sitio Oficial</title>
... none of them element contains LATAM.COM, it's not in the business schema either. I can't ascertain what CMS is used or what (if any) SEO extensions are used. If you can fil in the blanks here I can help you further.
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I also looked! Not only did I look at the source code, I also rendered the whole page (after all script executions) and checked the modified source code. And STILL there was nothing referencing " - LATAM.com"
All I could find was that "LATAM.com" was mentioned 2-3 times in the body text, but not in areas which I'd assume Google would count as synonymous with title-content (e.g: H1)
This could actually be a genuine Google bug
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Hi there, as effectdigital says above, Google has a tendency to append brand to the end of a title tag where it thinks it's confident of it. I think the question here is - how much do you mind it being added to the end? I think unless it's causing active harm (which I think it probably isn't) probably most effective to just leave it and focus on other things.
Wish we had the answer you were looking for!