Citations, How exact should be the citation (Same formating, etc)

[H.M.N.]

Hi there,

Thanks for all the support you have been giving to me in the past few posts.

I wanted to know how exact should be the citations compared to my address. Here is the scenario. A business has a website, google my business and citations.

The address on there website is cited as this:

1, One street West, Local 202, Toronto, Ontario 555 555-5555

The address on google my business is cited as this:

1 One Street W #202, Toronto, ON (555) 555-5555

The address on the citations is a mix of both.

So here is my questions, since it is the same address how important it is to keep the exact same format everywhere? Would you make the change on the website and citations as a priority?

Bonus questions: is it possible to put West instead of W in google maps? And does the format of the phone number also counts

[MiriamEllis]

Hi H.M.N.!

We're so happy to have you here. Now, you'll have to educate me here on the Canadian meaning of "Local" in your address:

One street West, Local 202, Toronto, Ontario 555 555-5555

I'm not familiar with this as an address component. What does it mean, please?

[H.M.N.]

Hi Miriam,

Thank you for your response. It is a word in french, it means "Suite" or "Office".

[MiriamEllis]

Ah! Thank you so much for the clarification on this. I've never seen a guideline from Google regarding having bilingual language within one address on a listing, so my best thought on this is that you need to go with the version of your address as it appears in Google Maps, whether that's suite, # or local. Then I would conform your other listings to this on other platforms. However, don't worry about the difference between W and West. Google is perfectly able to understand those as meaning the same thing.

Hope this helps!

[H.M.N.]

Thank you very much. It's clearer now.

Very much appreciated!