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    4. Urls Too Long - Should I shorten?

    Urls Too Long - Should I shorten?

    Technical SEO Issues
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    • DaleZon
      DaleZon last edited by

      On the crawl of our website we have had a warning that 157 have urls that are too long.

      When I look at the urls they are generally from 2016 or earlier. Should I just leave them as they are or shorten the urls and redirect to new url?

      Thanks

      1 Reply Last reply Reply Quote 2
      • NickW816
        NickW816 last edited by

        If there is an opportunity for those blog posts to rank for certain relevant searches, I absolutely think it would be worth it to go back in and optimize them. You can shorten the URLs, create 301 redirects from the old to the new ones, and re-optimize the blog posts as a whole, as well as add some internal links with pages you are wanting to improve rankings on.

        1 Reply Last reply Reply Quote 3
        • Martijn_Scheijbeler
          Martijn_Scheijbeler last edited by

          Look at the potential, are these URLs that you currently are receiving search traffic for. If that isn't the case I would hesitate on changing them as it's work that might not provide you with any benefit.

          1 Reply Last reply Reply Quote 1
          • WebMarkets
            WebMarkets last edited by

            Long URLs is a pet peeve! But I agree with Martin on the traffic analogy. Modify the pages that need the most help and measure against the pages you do not change.

            1 Reply Last reply Reply Quote 0
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