How to get stars in my search results?

[CalicoKitty2000]

Is it possible for me to take my Google reviews and show them under my homepage as stars when my page is shown in search results.  I provide a service, so I don't have separate product reviews.  My homepage is what ranks most in the searches I target.  If this is possible, what is the best way to do it technically? I have a wordpress site.  Thank you in advance!

[TucsonAZWebDesign]

IF you're wanting to know how to do it manually:

https://schema.org/AggregateRating

IF you're using wordpress the easiest way to do this is with All In One Schema Rich Snippets Plugin:

https://wordpress.org/plugins/all-in-one-schemaorg-rich-snippets/

[seoman10]

As Sean said this is done using structured data (aka schema markup), You can also use the data highlighter in Google search console, although it is preferable to do a proper job and use schema markup.

[CalicoKitty2000]

Thank you both, I figured this was the way to do it.  I have a couple of specific questions though.

1.  Can I get google to display a star ranking when my home page appears in search results?  I thought I had read somewhere no?

2. Can I make a star rating using my Google reviews so that it automatically updates?  Or do I just hard code it and have to update it all the time?  Or do I literally have to have a review database of my own?

[CalicoKitty2000]

Also, is it okay to use both organization and localbusiness schema?  Or is that not advised?

[Seenlyst]

Hello there,

1. I would avoid using AggregateRating on the homepage because Google simply doesn't show them and it can sometimes see it as spam, instead, it's recommended to use it on your specific page that sells the product or service.

2. There's some script that helps you to do that, which helps you to embed Google Review into your website, here's a guide with details to do that.

https://www.launch2success.com/guide/display-google-reviews-website-2017/

If you're using WordPress, there's some plugin can achieve that, such as https://wordpress.org/plugins/widget-google-reviews/

Hope this helps,

Joseph Yap

[Seenlyst]

Here's the quote from schema.org,

(Actually, a LocalBusiness is a more specific type of Place and a more specific type of Organization, so it inherits properties from both parent types.)

You can read that here at section 2a https://schema.org/docs/gs.html

Hope this answered your questions.

[CalicoKitty2000]

Thank you!