Which is Important? Backlinks or Internal Links? For SEO purpose.

[BBT-Digital]

Which is Important? Backlinks or Internal Links? For SEO purpose.

[brooksmanley]

Both backlinks and internal links are important for any kind of SEO, but in slightly different ways.

Internal links assist both users and search engines in navigating and crawling through your site.

Backlinks signal to Google that your site is credible and authoritative.

If you were to ask which is more important?

Say you have a service page, and are interested in it ranking better... Linking to it internally, say from your blog, with relevant anchor text will be helpful. But I think most would agree an outside backlink (a quality link earned ethically) linking to your service page would be much more valuable.

Hope that's helpful.

[BBT-Digital]

If I don't have enough good backlinks then the internal linking will not help for ranking. It will be good for indexing. Not sure if I am correct. If I have good backlinks then I can rank my other important pages as well.

[nhhernandez]

Both help in SEO. Internal links for ensuring that bots crawl and connect your pages together. Backlinks for improving your site's authority. The latter has more weight in terms of outranking competitors.