Www and non www site

[stevewilliams]

We have 2 sites one with and one without www - http://forrestwilliamssolicitors.com/

The www site has no content and just re directs to the non www site. I have added some links to the site but stupidly have split them between the 2 sites so I am assuming that the links to the www site are a waste? There aren't many to be fair so I may be able to just simply go back to the link and change it but do I need to?

Also could someone explain in simple terms what the difference between the 2 sites is and why we need both!

Many thanks

[GastonRiera]

Hello Steve,

As long as the www version redirects with a 301 to the non-www, there is no issue here.

Hope it helps.
Best luck.
GR.

[Dalessi]

Hello,

I would just concentrate on the "Non" www site as it is the one that has the content. If you are redirecting traffic from the other site it will be ok, but don't post any additional links to the "WWW" site though. Also like you said it would be a good idea to go back and correct the links if there are not too many of them.

You don't lose much from the redirect, but the "Dampening" factor of PageRank does deduct a small portion of the links value.

In reality, if the "WWW" site is not being used and has no content just make sure it permanently redirects to your main site and forget about it. Put all your effort into your main site. Build lots of high-quality content and promote it. It takes a little time for the links to start showing up in MOZ, but when they do it can start building fast. Then your "DA" score will start going up.

You may like this article regarding "Organic Quality Scores" and I hope it helps you.

Best Regards