Recommended Rich Schema for B2B?

[vetofunk]

Hey Guys,

I normally set up Rich Schema for ecommerce, but wondering your thoughts on rich schema for B2B, specifically a consulting firm. I was thinking:

• address
• hours open
• events

We have pages for services, a testimonial page, a page with all the partners, contact us, blog posts.

Any thoughts on this?

[DmitriiK]

Howdy.

I typically set it up with accordance to this: https://developers.google.com/search/docs/guides/enhance-site

And basically go down the list. So, logo, contact info, breadcrumbs, reviews, sitelinks, social etc. Just follow all the suggestions under "help google present you" section in the left navigation column.

Hope this helps

[GPainter]

Just to add on, you'll find some b2b sites have "reviews" and this can also be used for schema! Helpful for social proof but not always a guarantee to work for Google but useful to have coded.