What should I write about in my blog, doing SEO for Boise, ID, USA

[BobGW]

I'm starting the website HonestOakSEO.com

It's targeting SEO in Boise, ID, USA

I'm doing Ecommerce SEO, service-based SEO, informational SEO, local SEO, mainly on-site SEO, and content Analysis and Advice

What should I write about in my blog? I want it to be excellent.

Thanks

[Eric_Rohrback]

Find out problems that your potential customers are having, then help answer them in the blog.

[Chris_Hickman]

Bob,

There's lots of options for you to write about, however, many of the topics have already been covered. What would be unique is to offer some case studies. Use some of your experiences to share what type of work you do and the results you get. This can help people relate to the problems they are having.

Hope this helps.

Chris

Adficient.com

[MiriamEllis]

Hey Bob,

Suggestions: research the biggest employers in Boise and the industries they occupy. Is it medical, agricultural, tech, etc? Then, spend time looking at what the major players in that city are doing in terms of their SEO. Find errors in their marketing strategies and begin writing about how to correct them. Provide 90% free advice, with gentle hooks into your consulting offers to get the remaining 10% of advice by hiring you. Promote your content socially, follow major local players, interact with them. Hope this helps!

[BobGW]

Thanks as always Miriam,

90% free advice will take time to even write out thoroughly so that the non-technical or partially technical can understand it with full visuals and debth that I always provide. To start with, how many companies should I target?

Thanks.

[MiriamEllis]

Hi Bob,

I want to clarify that I'm not suggesting you write about a specific company (as in Green Tree Medical center has title tag problems). Rather, you want to look at major local industries to discover their most common failings/needs. For example, you might do an audit of dental offices in Boise, and discover that a problem that seems to be plaguing half of them is multi-practitioner duplicates. So, then you could begin addressing that audience, talking about how Boise dentists are losing reputation and revenue owing to this situation, as they fail to rank well. Then, you'd explain about how to fix this. And then, of course, you'd offer to be the go-to agency to undertake the work, as many of the dentists are unlikely to have the time to do so.

That's just a scenario off the top of my head. There may be industries in your town which particularly interest you, and that you'd enjoy serving. What I'm suggesting might be an approach to starting to make headway, proving your authority in your target markets.