Redirecting homepage to internal page (2nd Tier page)

[vtmoz]

We are planning to experiment redirecting our homepage to one of the 2nd tier page. I mean....example.com to example.com/page. We need this page to rank well, but it doesn't have much internal links or external back-links, so we opt for this redirect.

Advantage with this page is, it has "keyword" we want to rank for in URL. "page" in example.com/page.

Will this help or hurt us in SEO? I think we are missing keyword in our root domain, so interested to highlight this page.

Thanks,

Satish

[CleverPhD]

Hi Satish,

Not worth the effort. I think it will confuse folks more than anything as your home page is normally in the root directory. If you want your home page to rank for a KW, then just do everything else you should be doing to rank your home page.  Take time to update the content on your home page and build more internal and external links, much better payoff.

Good luck.

[PenaltyHammer]

Hi Satish

Hell no even if mainpage got nice seo metrics. Like Clever said it'll confuse users (there'll be no homepage). If you want to add more linkjuice/seo metrics/pa/da etc better to add link to mainpage with keyword you want to rank on. Something like: "more about KEYWORD here!" where KEYWORD is that keyword (or phrase) you want to rank.

Rest is the same as always: content, links and so on for the page you're talking about.

[vtmoz]

Hi Furtak,

Thanks for the response. Keyword you mentioned must be in anchor text or URL? We have keyword in URL but not anchor text.

And...how about linking this 2nd tier page internally from many number of possible links; so that it'll show-up in Google naturally? One of our most internally linked page is showing up in Google which we wanna replace with this new page

Thanks,

Satish