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    4. Can I use The keyword "Facebook" in my Google Ad in Adwords?

    Can I use The keyword "Facebook" in my Google Ad in Adwords?

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    • jhinchcliffe
      jhinchcliffe last edited by

      Hey everyone,

      I'm doing an adwords campaign and was wondering if I can use the keyword "Facebook" in Google Adwords Ads?

      Thank you!

      1 Reply Last reply Reply Quote 0
      • Jinx14678
        Jinx14678 last edited by

        It is a brand, so would fall under the Trademark Policy, and will be held most probably and reviewed on a per case basis

        http://support.google.com/adwordspolicy/bin/answer.py?hl=en&answer=6118

        I say this not from experience, but because a Google Search with a few searches I did with Facebook resulted no PPC - So I assume Facebook has asked google to not allow this as part of TM policy - But a few queries like

        "How to use Facebook" had a few advertisers.

        So it probably is dependent on words used in conjunction and what you are selling/promoting - And I assume they always take the cautionary view, due to the competitve nature of these two companies

        I also found some people in forums who said they were suspended for this.

        Hope this helps

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