How to add details to Google Local Listings

[HectorCortes]

Hello,

A website I am working on made it to Google's Local Pack. However, it does not have the website, hours, or location info. What is the best way to add it?

I added an image link for context.

http://imgur.com/rT3lQ4K

Thanks!!

[seanginnaw]

Hi There,

The best way of doing this is to log into Google My Business and ensure that your business listing is fully populated. GMB allows you to add further details such as:

• Opening hours
• Additional imagery
• Linking to Google AdWords
• Etc.

Once this has been fully populated, this information will pull through into search results, be that in the Knowledge Graph panel or in the local pack results (as per your screenshot).

I hope this helps,

Sean

[Mustansar]

Hi

first thing you may want to do update your My Business profile. Moreover, I would suggest you to use Schema.org for the local business. Once you do it, this will pull up information  about business.
here is the link: https://schema.org/LocalBusiness

[MiriamEllis]

Hi Hector!

Just want to add a proviso to Sean's good advice. As it looks like you are in the HVAC business, I'm guessing yours is a Service Area Business (meaning you go to customers instead of them coming to you). In that case, Google wants you do add your physical address in the Google My Business dashboard, but take the steps they provide to hide that address via the text in the dashboard that refers to serving customers at their locations. Google wants all SABs to hide their addresses. If your competitors aren't doing this, it's either because they a) have a physical location customers come to, b) are unaware of Google's SAB guidelines, or, c) they know the guidelines but aren't complying with them.

Here are Google's guidelines. Hope this helps!

[vernonmack]

is there any recourse to take for competitors that aren't following the SAB guidelines? A way to report or flag?