Keywords

[anavasis]

i have found proper keywords for my site. The site is www.anavasis.gr what is the proper way to have them in my site? Make articles in my site and link them from the homepage like: www.anavasis.gr/keyword-article and put all those links in the footer of my homepage? Which is the best way?

thanks in advance

[Igor.Go]

Let's say your keyword is "Cheap Laptops".

Use it in the URL. www.site.com/shop/laptops/cheap-laptops

Use your biggest keyword in your title tag at the beginning, like so: "Buy cheap laptops online with free delivery".
Use your keywords in keywords tag.
Use your keywords in your description tag (only relevant if you want to promote on Yandex, but still no harm for Google too).

Use your keyword in an H1 heading of your page, if it's an article Your H1 heading is the title of your article (5 Things You Need To Know About Cheap Laptops), us your keyword there, if it's not an article, you still have a title, like name for a product category - "Cheap Laptops"
Use your main keyword in the first 12 words of your article (We all know that buying a cheap laptop is a pain in the...)

Use your keywords as anchors for the links that point to the page with that keyword, be it internal linking or external links (if you can somehow control what will the anchor on those be).

I'm probably forgetting something here, but you can start with this.

[Andy.Drinkwater]

Hi,

Structuring pages to best make us of keywords is a multi-step approach, but here are a few key points to keep in mind.

• Focus one page on one topic / keyword set
• Write content that is better than your competitors
• Give people a reason to want to be on your page
• Create a pleasing usability experience. Make the page look interesting

In terms of the structure for your site, this is a bigger discussion, but don't just add all of your links into the footer of your pages. Use a nice clean structure from the menu at the top of the site that then leads to other key pages. Link to other pages internally with a normal anchor text link if you think that it will help your visitors.

This is a good article that will explain it in a lot more detail.

-Andy

[anavasis]

i understand these but is it better to have a url like

mywebsite.com/essays-writing

than

mywebsite.com/student-help/essays-writing

what will google track better for the keyword essays writing?

My most important keyword is "πτυχιακες εργασιες i was in position 2 for almost 2 years only under the branded url

<cite class="_Rm">www.ptyxiakes-ergasies.gr</cite>

now a site came to position 2 and i am in position 3 which is

<cite class="_Rm">https://www.sbs-studies.gr/</cite>

which has copied my home page title page

what should i do to win these two websites to come to number 1?

My website is

https://www.anavasis.gr

thanks in advance

[Andy.Drinkwater]

mywebsite.com/essays-writing than mywebsite.com/student-help/essays-writing

The structure of your site is unlikely to make a big difference, but where possible, smaller sites where there is no required structure, should try and opt for a flat site, as in your first example.

I would only post in a structure like option 2 if there is a benefit to users (and Google) by doing so.

-Andy

[anavasis]

hello and thanks for the response.

i am using a keyword suggest website for the keyword πτυχιακες εργασιες which the meaning in English is thesis or dissertation. As you can see in the results in the below link the suggested keywords are many. i am giving the link below:

http://goo.gl/LHOA3z

i am now giving you the results and will make same translations in order for you to understand and give me the ideas how to import those keywords in my site www.anavasis.gr . My main concert is how and where to put them and in what way. For example have them in the home page as keyword cloud? Make articles for each one of these and put those in the homepage as links?. Keywords and some translations of them are below. Please help because i am totally lost.

| πτυχιακες εργασιες θεσσαλονικη : thesis in Thessaloniki |
| πτυχιακες εργασιες τιμες : Thesis prices |
| πτυχιακες εργασιες τει : Thesis for college |
| πτυχιακες εργασιες αθηνα : Thesis Athens |
| πτυχιακες εργασιες ψυχολογιας : Thesis psychology |
| πτυχιακες εργασιες νοσηλευτικης : Dissertation for nursing |
| πτυχιακες εργασιες δομη :  Dissertation structure |
| πτυχιακες εργασιες τει κρητης |
| πτυχιακες εργασιες αεν |
| πτυχιακες εργασιες αυτισμος |
| πτυχιακες εργασιες |
| πτυχιακές εργασίες απθ |
| πτυχιακες εργασιες αεν ασπροπυργου |
| πτυχιακες εργασιες ασπαιτε |
| πτυχιακες εργασιες αισθητικης |
| πτυχιακες εργασιες ατειθ |
| πτυχιακες εργασιες ασπαιτε εππαικ |
| πτυχιακες εργασιες αυτοματισμου |
| πτυχιακες εργασιες α.ε.ν |
| πτυχιακες εργασιες βιβλιογραφια |
| πτυχιακες εργασιες βιβλιοθηκονομιας |
| πτυχιακες εργασιες βολος |
| πτυχιακες εργασιες βρεφονηπιοκομιας |
| πτυχιακες εργασιες βιολογιας |
| πτυχιακες εργασιες βιομηχανικου σχεδιασμου |
| πτυχιακες εργασιες βιβλιοθηκη |
| πτυχιακες εργασιες βοηθεια |
| πτυχιακη εργασια βρεφονηπιοκομιας |
| πτυχιακη εργασια βιβλιογραφικη επισκοπηση |
| πτυχιακες εργασιες για αυτισμο |
| πτυχιακες εργασιες γλωσσολογιας |
| πτυχιακες εργασιες γπα |
| πτυχιακες εργασιες γραφιστικης |
| πτυχιακες εργασιες για τον αυτισμο |
| πτυχιακες εργασιες γεωπονιας |
| πτυχιακες εργασιες γεωπονικου πανεπιστημιου |
| πτυχιακες εργασιες γραμματοσειρα |
| πτυχιακες εργασιες για τον τουρισμο |
| πτυχιακες εργασιες για το περιβαλλον |
| πτυχιακες εργασιες διοικηση ανθρωπινου δυναμικου |
| πτυχιακες εργασιες διατροφης και διαιτολογιας |
| πτυχιακες εργασιες δειγματα |
| πτυχιακες εργασιες διοικησης επιχειρησεων |
| πτυχιακες εργασιες διοικησης επιχειρησεων ετοιμες |
| πτυχιακες εργασιες διοικηση επιχειρησεων |
| πτυχιακες εργασιες διαπολιτισμικη εκπαιδευση |
| πτυχιακες εργασιες διαφημιση |
| πτυχιακες εργασιες διοικησης μοναδων υγειας και προνοιας |
| πτυχιακες εργασιες ευχαριστιες |
| πτυχιακες εργασιες ετοιμες |
| πτυχιακές εργασίες εκπα |
| πτυχιακες εργασιες εξωφυλλο |
| πτυχιακες εργασιες ετοιμες τιμες |
| πτυχιακες εργασιες εμπορικου ναυτικου |
| πτυχιακες εργασιες εαπ |
| πτυχιακες εργασιες ειδικης αγωγης |
| πτυχιακες εργασιες ετοιμες αεν |
| πτυχιακες εργασιες επι πληρωμη |
| e-thesis πτυχιακες εργασιες |
| πτυχιακες εργασιες ζωικης παραγωγης |
| πτυχιακη εργασια ζωικης παραγωγης |
| πτυχιακες εργασιες ηρακλειο κρητης |
| πτυχιακες εργασιες ηλεκτρολογων μηχανικων |
| πτυχιακες εργασιες ηλεκτρολογιας |
| πτυχιακες εργασιες ηλεκτρονικο εμποριο |
| πτυχιακες εργασιες ηλεκτρονικης |
| πτυχιακες εργασιες ηρακλειο |
| πτυχιακη εργασια ηλεκτρονικης |
| πτυχιακη εργασια ηγεσια |
| πτυχιακες εργασιες τει ηπειρου |
| πτυχιακες εργασιες τει ηρακλειου |
| πτυχιακες εργασιες θεματα |
| πτυχιακες εργασιες θεολογιας |
| πτυχιακες εργασιες θεματα λογιστικης |

[MattRoney]

Hi anavasis!

First, whether you use those keywords will depend on whether they actually describe your services or apply to the information you offer on your site. For example, though "πτυχιακες εργασιες νοσηλευτικης" may be a suggested keyword, do you actually offer any services, resources, etc. for nursing dissertations? If not, leave it out.

Next, you're not going to see any benefit from blindly filling your pages with keywords—I'd definitely recommend against something like a keyword cloud. Your goal should be to make your site genuinely useful for visitors. To use the "πτυχιακες εργασιες νοσηλευτικης" example again, if someone is looking for information on thesis writing services for nursing students, that's what they should find when they land on your site. If they land on the homepage and then have to dig deeper into your site to find that information, you're likely to lose them. Plus, if you write an article on nursing dissertations and you've got an article about it, shouldn't they land on the article rather than the home page?

I'd suggest reading up on topical keyword optimization. They're on the old side, but there's still a lot that's useful in Cyrus Shepard's "How to Rank" and "Keywords to Concepts" articles.

[anavasis]

Hello and thanks for the answer,

All keywords or most of them are services we offer! Taking into consideration your answer i understand that it is better to make articles for each keyword am i right? and if so where to have all those links? Please take into consideration the structure of my site www.anavasis.gr

i am reading all articles here in moz they are huge and finally they are not giving any specific answer

so please give me a specific answer.

[MattRoney]

The best thing you can do is consider what would be useful for your visitors. If those keywords represent the sorts of things on which visitors to your site would expect to find information, then you should certainly include that information. You definitely don't want it to feel like you've written that content just to include your keywords, though.

As for structure, put that content where it makes sense. If you're writing a page about your nursing expertise, then place it among your services offered, or as part of a section on your expertise. Does that make sense?

Apologize that I can't be more specific than that. It depends a lot on your audience and how you want them to engage with your site. Also, I can't read Greek.